Consumer Analysis Publication

A look into the trend of tradwives and what we can learn about the consumers of this content

Focus

Trend Analysis

The brief:

Analyse a trend in media, then gather primary and secondary research and create a considered document.

My take:

The focus of this research project was on tradwives, I analysed popular tradwives such as Nara Smith, gathered interviews with participants, and questioned what the impact of this trend could be on society.

The deliverables:

physical designed book

trend analysis

academic research

clear impacts


Goal

The goal of this project was to hone my skills in trend analysis, the research I did for this project was fascinating. I learned a lot about how to start looking into a trend and it's origins as well as how it manifests itself in our lives.

If I were to continue this project I would love to look into more historical references.

This book is available upon request!

Other projects

Interested in connecting?

I'd love to collaborate and am open to anything!

email me at : isabella.utvik@gmail.com

Interested in connecting?

I'd love to collaborate and am open to anything!

email me at : isabella.utvik@gmail.com

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

email me at : isabella.utvik@gmail.com

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